jocko willink quotes

63 Motivational Jocko Willink Quotes

Motivational Jocko Willink Quotes quotes can help you reach your potential daily. Of course, they’re just words, but they’re positive words.

Jocko Willink is a perfect symbol of discipline and leadership. He is an Author and Podcaster, and retired award-winner naval officers who served in the Navy SEALs. Jocko’s disciplined approach to the way he lives his life is a remarkable plan that has been inspiring athletes to try to get more in life.

He shares his message through his podcast called The Jocko Podcast, which has become one of the most famous podcasts around the world. Jocko is also a co-founder of executive coaching business Echelon Front, which he owns with former Navy SEAL Leif Babin. Jocko’s book Extreme Ownership is the number1 bestseller and a reading staple amongst high performers and executives around the world

We’ve pulled out the best Jocko Willink quotes to help motivate you to achieve more in your life.

jocko willink quotes

  1. “If you continue to keep low performers on your team, that are actually dragging the team down; you’re failing the whole team, and eventually, the whole team is going to fail.” – Jocko Willink
  2. “Overconfidence was risky in such a hostile environment, a mistake most often made by warriors who had never truly been tested.” – Jocko Willink
  3. “If I went back to my 20-year-old self, what I would tell my 20-year-old self is, ‘You don’t know anything.’ Because everyone, when they’re young, they think they know what’s going on in the world, and you don’t.” – Jocko Willink
  4. “While discipline and freedom seem like they sit on opposite sides of the spectrum, they are actually very connected.” – Jocko Willink
  5. “There are people in the world who have skills and strength and talent that I will never have. Never. These notions that you can ‘be whatever you want to be as long as you want it bad enough’ are not true. They are fairy tales.” – Jocko Willink
  6. “A lot of times, people have something that they’re afraid of. They’ve got a client that’s mad at them. They’ve got a project that’s due. And they let that stress hang over their head. I don’t let that happen.” – Jocko Willink
  7. “I’m always reading the next book. Taking notes. Highlighting, researching, studying. It doesn’t stop.” – Jocko Willink
  8. “Didn’t get promoted? Good. More time to get better.” – Jocko Willink
  9. “All animals, including humans, need to see the connection between action and consequence in order to learn or react appropriately.” – Jocko Willink
  10. “Getting out of bed is like the foundation of the discipline, and I think it carries over into everything else.” – Jocko Willink
  11. “When setting expectations, no matter what has been said or written, if substandard performance is accepted and no one is held accountable — if there are no consequences — that poor performance becomes the new standard. Therefore, leaders must enforce standards.” – Jocko Willink
  12. Best Jocko Willing Quotes “Just do some kind of workout. Doesn’t matter if it’s going for a walk around the block, going for a jog, doing some calisthenics, lifting weights, going to a pool and swimming – you name it. But do something that gets your blood flowing and gets your mind in the game.” – Jocko Willink

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  14. “Jiu-Jitsu is probably the No. 1 activity that I could recommend to someone to improve their lives overall.” – Jocko Willink
  15. “It is essential to develop a standardized planning process.” – Jocko Willink
  16. “Leading people is the most challenging and, therefore, the most gratifying undertaking of all human endeavors.” – Jocko Willink“We learned that leadership requires belief in the mission and unyielding perseverance to achieve victory, particularly when doubters question whether victory is even possible.” – Jocko Willink
  17. “The goal of all leaders should be to work themselves out of a job. When mentored and coached properly, the junior leader can eventually replace the senior leader, allowing the senior leader to move on to the next level of leadership.” – Jocko Willink
  18. “One of the key qualities a leader must possess is the ability to detach from the chaos, mayhem, and emotions in a situation and make good, clear decisions based on what is actually happening.” – Jocko Willink
  19. “A good leader does not get bogged down in the minutia of a tactical problem at the expense of strategic success.” – Jocko Willink
  20. “A leader must lead, but also be ready to follow. They must be aggressive, but not overbearing. A leader must be calm, but not robotic. They must be confident but never cocky. A leader must be brave, but not foolhardy. They must have a competitive spirit, but be a gracious loser.” – Jocko Willink
  21. “The temptation to take the easy road is always there. It is as easy as staying in bed in the morning and sleeping in. But discipline is paramount to ultimate success and victory for any leader and any team.” – Jocko Willink
  22. “Put your leaders in stressful scenarios. Make them figure out solutions under pressure. See if you can make them frustrated, angry, and flustered, and then demand decisive leadership from them. They will be challenged at first, but they will get better over time.” – Jocko Willink
  23. “Leadership requires finding the equilibrium in the dichotomy of many seemingly contradictory qualities, between one extreme and another.” – Jocko Willink
  24. “Leadership is simple, but not easy.” – Jocko Willink

  25. “When I was running training, we would fire a couple of leaders from every SEAL team because they couldn’t lead. And 99.9% of the time, it wasn’t a question of their ability – it was a question of their ability to listen.” – Jocko Willink
  26. “The best leaders understand the motivations of their team members and know their people – their lives and their families. But a leader must never grow so close to subordinates that one member of the team becomes more important than another, or more important than the mission itself.” – Jocko Willink
  27. “The leader is truly and ultimately responsible for everything.” – Jocko Willink
  28. “Staying ahead of the curve prevents a leader from being overwhelmed when pressure is applied and enables greater decisiveness.” – Jocko Willink
  29. “Good leaders don’t make excuses. Instead, they figure out a way to get it done.” – Jocko Willink
  30. “Leaders must always operate with the understanding that they are part of something greater than themselves and their own personal interests.” – Jocko Willink
  31. “A good leader has nothing to prove, but everything to prove.” – Jocko Willink
  32. “I would venture to guess that the biggest reason creative types don’t produce isn’t because they don’t have vision… or talent… in most cases, it’s a lack of discipline.” – Jocko Willink
  33. “Don’t think in the morning. That’s a big mistake that people make. They wake up in the morning and they start thinking. Don’t think. Just execute the plan. The plan is the alarm clock goes off, you get up, you go work out. Get some.” – Jocko Willink
  34. “The more you practice, the better you get, the more freedom you have to create.” – Jocko Willink
  35. “If you allow the status quo to persist, you can’t expect to improve performance, and you can’t expect to win.” – Jocko Willink
  36. “That nice, soft pillow and the warm blanket, and it’s all comfortable, and no one wants to leave that comfort – but if you can wake up early in the morning, get a head start on everyone else that’s still sleeping, get productive time doing things that you need to do – that’s a huge piece to moving your life forward.” – Jocko Willink
  37. “We all have a tendency to avoid our weaknesses. When we do that, we never progress or get any better.” – Jocko Willink

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  39. “There are people in the world who have skills and strength and talent that I will never have. Never. These notions that you can ‘be whatever you want to be as long as you want it bad enough’ are not true. They are fairy tales.” – Jocko Willink
  40. “What makes you a SEAL, what makes you a SEAL is being a good tactician on the battlefield, understanding how to shoot, move, and communicate, knowing small unit maneuver warfare.” – Jocko Willink
    “They didn’t have to jump for joy at the thought of fighting alongside Iraqi soldiers on a dangerous battlefield. But they did have to understand why they were doing it so that they could believe in the mission.” – Jocko Willink
  41. “If frontline troops are unclear about the plan and yet are too intimidated to ask questions, the team’s ability to effectively execute the plan radically decreases.” – Jocko Willink
  42. “Waking up early was the first example I noticed in the SEAL Teams in which discipline was really the difference between being good and being exceptional.” – Jocko Willink
  43. “SEALs are human beings. We may all have the same haircuts, but we aren’t robots. Some SEALs are great people. Some are not great people. Some have done unspeakably terrible things. You’re dealing with different people, different dreams, different desires.” – Jocko Willink
  44. “Don’t expect to be motivated every day to get out there and make things happen. You won’t be. Don’t count on motivation. Count on Discipline.” – Jocko Willink
  45. “People do not follow robots.” – Jocko Willink
  46. “It’s not what you preach, it’s what you tolerate.” – Jocko Willink
  47. “Ego clouds and disrupts everything.” – Jocko Willink
  48. “Stop researching every aspect of it and reading all about it and debating the pros and cons of it … Start doing it.”  – Jocko Willink
  49. “Don’t fight stress. Embrace it. Turn it on itself. Use it to make yourself sharper and more alert. Use it to make you think and learn and get better and smarter and more effective. Use the stress to make you a better you.” – Jocko Willink
  50. “Things won’t get better dwelling on the past. Accept what has happened. Then move forward.” – Jocko Willink
  51. “When personal agendas become more important than the team and the overarching mission’s success, performance suffers and failure ensues.” – Jocko Willink
  52. “Everyone wants some magic pill—some life hack—that eliminates the need to do the work. But that does not exist.” – Jocko Willink

  53. “Once the wheels were in motion and the full resources of the team were engaged in that highest priority effort, I could then determine the next priority, focus the team’s efforts there, and then move on to the next priority.” – Jocko Willink
  54. “Go down swinging. And I’ll tell you: If you fight with all you have, more often than not, you won’t go down at all. You will win.” – Jocko Willink
  55. “To implement real change, to drive people to accomplish something truly complex or difficult or dangerous — you can’t make people do these things. You have to lead them.” – Jocko Willink
  56. “I know that somewhere out there, another man is also preparing. That man is the enemy.” – Jocko Willink
  57. “Extreme Ownership is a mind-set, an attitude.” – Jocko Willink
  58. “You’re not going to find happiness. You have to make it. So get out there and make some happiness.” – Jocko Willink
  59. “There can be no leadership when there is no team.” – Jocko Willink
  60. “If you don’t think you are disciplined: It is because you haven’t decided to be disciplined. Yet.” – Jocko Willink
  61. “The most important trait for someone to be successful and do well is to be humble. When someone’s not humble, that’s when they all of the sudden don’t listen to anyone else. They don’t want to evolve anymore because they think they know everything. So, they don’t make any changes and they don’t improve. The most important quality is the quality of humility so that you can take criticism and change to improve yourself.” – Jocko Willink
  62. “Keep fighting no matter what. You never quit. And if you feel like you’re in a place where you can’t get any lower and can’t find a way out – GOOD. That means that the ultimate challenge is in front of you and the only way that you can go is up.” – Jocko Willink
  63. “The storm that you’re in is hard to see out of and it seems like its everything. But, the storm is not everything. And, it won’t last forever. You can get out of the storm and you will get out of the storm. And, when you get out, you’ll see the sun.” – Jocko Willink
  64. “Don’t fail the test. Don’t give in. Don’t quit. Fight on. Fight through the storm. Fight through the pain and come out on the other side stronger, and tougher, and better. A fighter. A survivor. A winner… Victorious.” – Jocko Willink
  65. “How do you stop making excuses? It’s actually pretty simple. You have to accept that all of your excuses are LIES.” – Jocko Willink

If you want to learn about Jocko Willing, we recommend you read his books and listen to his podcasts that defiantly motivate you and pump you up. Please watch out, this Jocko Willing speech where he describes what Extreme Ownership really means.

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